Ad account banned: what to do in the first hour
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Your ad account got banned. Send the account ID and a screenshot of the platform’s ban notice to your group and say what you want: a replacement with the balance moved over, or a refund. The new account arrives within 30–60 minutes of your report, and the balance is on it within 1 hour of your report. That is BlueWave’s process on all six platforms.
- Screenshot the ban notice from the platform.
- Post the account ID and the screenshot in your group.
- In the same message, pick one: new account with the balance moved, or a refund.
- If you think the ban was wrong, write to your manager: we file the review or appeal on any platform. The platform decides it, details further down.
You already have the group. It was created when the terms were agreed, before you paid, and it holds managers, team leads and the CEO, who reads and replies. Before the group, your first contact was the personal chat with @bluewave_mngr.
Keep a list of the campaigns that were running. You will need it on the new account.
The clock after a ban
Replacement and balance transfer run at the same time, counted from your message to the manager:
| Time | What happens |
|---|---|
| 0 | You post the ID and the screenshot, the clock starts |
| 30–60 min | New account is with you |
| up to 1 h | Balance is on the new account |
The replacement costs nothing extra on every ban. The transfer has no fee.
The manager is online 24/7, nights and weekends included, with the first reply within 15 minutes. A ban at 3 a.m. gets the same process: write to the group.
Replacement or refund: which one to take
Take the replacement if you keep running traffic. The money stays in work, and the rate on that balance is not charged again, because it was taken from the top-up.
Take the refund if you are pausing, switching platform or leaving. The balance comes back to the wallet you topped up from, in about 12 hours from your request. That works even if the platform froze the money.
What counts as your balance after a ban
The balance is whatever sat on the account at the moment of the ban. The rate is deducted at top-up: at 10%, $1,000 put $900 on the account, and $900 is the amount that moves or comes back.
On a refund the rate on that amount stays with us. The network fee for sending the money back is yours and comes out of the refund.
If several accounts are banned
Each ban gets its own replacement. Write to the group about every account, with an ID and a screenshot for each.
Your BM and pixel after a replacement
A client BM has partner access to the account. It is Meta’s agency access, and it cannot be passed on to a third BM. When the account is replaced, the new one arrives in the same BM and the pixel stays.
What Google’s help says about a suspension
Google Ads Help describes it this way (Google Ads Help, checked: October 2026):
- A suspended advertiser gets a notice in the account and an email. The email lists every policy behind the suspension and links to the appeal.
- For egregious violations the suspension is immediate, with no warning.
- For repeat violations a warning comes at least 7 days before the suspension.
We do not control platform rules.
Appeals after a ban
Under Google’s help, every suspended account gets its own appeal (on a BlueWave account we file it, you write to your manager), and you have at least 6 months from the suspension date to file it. Too many appeals on one suspension may go unprocessed. If the system sees the appeal feature being abused, it pauses processing of individual appeals for 7 days.
The platform decides the appeal. We do not influence it and do not predict the result. The replacement terms above do not depend on it, so ask for a replacement the moment the ban lands and do not wait for the platform’s answer.
All timings sit on the landing page in If an account is banned. A question about your own account goes to @bluewave_mngr.
